How to Survive Google Panda in 2013 and Beyond

Google Panda Update recently refreshed for the 24th time in as many months. And with it, you’ve probably seen about 1,000 articles that offer up the same tips. You can usually find “Take care of any duplicate content,” wedged in between “Get rid of thin content,” and “Create useful content.”

What most articles of the type won’t tell you is just how you should take care of your duplicate content. The following primer will tell you how (and you don’t actually have to get rid of any of it!). Read more →

3 Unexpected Ways SEO Benefits Locally-Focused Small Businesses

By now, you’ve probably heard from multiple sources all about what Search Engine Optimization can do for you. Everybody knows the main goal of SEO is to get to the top of Google, Bing, and Yahoo’s search results. That way, when people in your market are looking to have their needs filled, they’ll find you first. Read more →

Buying SEO Services? Watch Out for the SEO Warning Signs.

SEO is a specific process used to increase your rankings in search engines. Not only are there are lot of moving pieces involved, those pieces change from time to time and without warning. Sounds complicated? It can be. That’s why it’s so important to find someone that is reliable and trustworthy to handle your SEO. There’s a lot of confusion out there as to what makes great SEO – and without being careful, you could end up working with someone who is uneducated and downright dangerous to your search engine rankings.

We’ve had a lot of clients come to us after being put through the ringer by these “businesses” – and I use the term loosely. After spending far too much money, and experiencing really bad results, they’ve learned that there are good and bad SEO services out there.

In order to help you avoid the same fate, I’ve put together a list of things to watch out for when you are looking for SEO services. They’ll help you avoid working with the wrong SEO companies and help you save money. Read more →

The Great Race of Small Business SEO

I love it when the chance to use a quick movie clip hits the the topic right on the money; especially when it relates to small business SEO. Rowan Atkinson (Mr. Bean) represents the typical small business owner hoping to have success with their SEO campaign and ranking higher on Google. I can only hope that some of us don’t look and sound like him even though we are thinking the exact same thing when it comes to SEO.

When it comes to getting your website found and ranked higher on Google, it’s a lot like the race between the tortoise and the hare. There are ways to get to the top of Google quickly; but, usually those black hat techniques won’t keep you up there for long before Google catches on and you see your rankings plummet.  Read more →

Not So Guaranteed Google Ranking

There are far too many companies that offer “Guaranteed Google Ranking”. Run for the hills if you ever hear this because Google itself says that no one can guarantee Google ranking in the organic section. As stated below, Google itself says that no one can guarantee rankings: (Here’s the link)

Read more →